Lilac Flower

MONDSUB

Categories

Photography, Video Production

Client

MONDSUB

Project

Launch Campaign

Services

Art Direction Makeup & Hair Photography Video Production

Year

2025

With the rise of Asian skincare in global beauty routines, MONDSUB enters the spotlight—bringing the innovation of Chinese skincare to Pakistan for the very first time. Known for its effective, ingredient-led formulas, the brand arrives with colour, confidence, and a fresh point of view.

For the launch campaign, we built a visual world that’s minimal yet playful—from pops of pink to blue to set the tone. Every frame was designed to feel fresh, tactile, and elevated, echoing the textures and results the products promise.

We, at CREATR, created end-to-end visual treatment, including creative direction, photography, video production, art direction, and styling.